Top Ford Dealer in Brookfield, WI – Griffin Ford
Welcome to Griffin Ford, the top dealer serving Brookfield, WI new and used car buyers. For 60 years, we have offered the largest selection of new and used Fords, like the industry’s best pickup F-150, the versatile Explorer and the retro-inspired Bronco. Whether you’re looking for the right fit for Milwaukee commutes or for trailering boats into Lake Country, Griffin Ford is your one-stop-shop for vehicle sales and service.
Compare Griffin Ford to Other Local Dealerships
While all Ford dealerships sell the same models, not all dealerships are created equal. When it comes to selection, service, and more, Griffin stands out among the pack.
| Aspect | Griffin Ford | Other Milwaukee-Area Dealers |
|---|---|---|
| Available Vehicles on Lot | Highest | Limited |
| Service and Collision Department | Three master certified Technicians, 35 additional technicians | May not have master-certified technicians at all |
| Knowledge of Suburban/Rural Buyer’s Needs | High, with staff serving with Griffin Ford for years | Are primarily focused on Milwaukee residents’ needs |
| Certified Pre-Owned Vehicles | 3x the options available at other locations | Limited to recent trade-ins |
Our Most Popular Models for Brookfield Buyers
| Ford F-150 – The Versatile Pickup that Leads the Industry |
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| The best-selling vehicle, let alone a pickup, the F-150 offers something for everyone. It offers class-leading towing capabilities, or buyers can opt for luxurious interiors with soft leather and advanced infotainment systems. Griffin Ford has dozens available to look at on our lot. |
| 2025 Ford Explorer – Family Friendly with Options Galore |
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| The Ford Explorer combines strong engines, soft-touch interiors, and the flexibility of three rows of seats to continue to lead the midsize SUV class. All-new driver assistance tools combined with flexible cargo options make it a strong competitor. |
| 2025 Ford Expedition – All-New Design for the Ultimate Ford SUV |
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| The full-size Expedition has been updated for the 2025 model year, and changes include a split-tailgate for easier loading of large items, a pass-through for kids’ hockey sticks, skis or fishing rods, and an optional 440-horsepower twin-turbo V6 that enables towing of up to 9,100 lbs. Along with major cabin refreshes, it’s the ultimate in SUV capability. |
| 2025 Ford Bronco – A Different Take for the On/Off Road Adventurer |
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| The Bronco is the answer to the question, “What if Ford made a vehicle that could handle any off-road adventures and still drive comfortably on paved roads?” With a retro-inspired design and numerous amenities, the Bronco is the pick for people looking for an SUV that follows its own path. |
Customer Testimonials
How Our Models Fit Brookfield Buyers’ Lifestyles
Ford F-150: The Workhorse for Waukesha
- Winter Reliability: The F-150’s available 4WD and high ground clearance make it perfect for handling Waukesha County’s harsh winters, heavy snowfall, and icy roads, ensuring safe commutes and reliable performance during snowstorms.
- Towing for Outdoor Enthusiasts: Whether you’re hauling a boat to Pewaukee Lake, an ATV to Kettle Moraine State Forest, or a trailer to a hunting cabin, the F-150’s class-leading towing capacity has you covered.
- Blue-Collar and Skilled Trades Favorite: The F-150 is a practical choice for contractors, landscapers, and workers who need a reliable truck for job sites that dot the area around the county.
Ford Explorer: Family-Friendly with Wisconsin Versatility
- All-Weather Capability for Families: The Explorer’s AWD and Terrain Management System handle icy roads, heavy rain, and backroad adventures, making it a dependable SUV for Waukesha’s changing seasons.
- Roomy for Sports Families: With third-row seating and ample cargo space, the Explorer is perfect for families involved in youth sports like youth football or club hockey, where hauling gear and kids is a weekly routine.
- Comfort for Milwaukee Commutes & Road Trips: Many Waukesha residents commute to Milwaukee for work, and the Explorer’s fuel-efficient yet powerful engine balances city driving with road trips to places like the Wisconsin Dells or Door County.
Ford Bronco: The Ultimate Adventure SUV for Wisconsin’s Great Outdoors
- Off-Roading in Kettle Moraine & the Northwoods: With removable doors, high clearance, and GOAT (Goes Over Any Terrain) modes, the Bronco is ideal for exploring Kettle Moraine’s rugged trails, off-road parks, and Wisconsin’s northern wilderness.
- Tailgating & Festivals: Take in every kind of outdoor event, from Friday Night Live in downtown Waukesha to Wisconsin Badgers and Packers tailgates. The Bronco’s durable interior and open-air design make it a social and practical vehicle for the scene.
- Winter Warrior: With heated seats, winter-ready tires, and superior traction, the Bronco isn’t just for summer fun—it’s built for tackling snow-covered county roads and icy driveways when Waukesha county winters hit hard.
Ford Expedition: Luxury & Power for Large Families and Long Hauls
- Perfect for Large Families & Carpooling: The Expedition’s seating for up to 8 passengers is ideal for families who frequently drive kids to school, hockey games, or family vacations up north.
- Luxury Married to Capability: The Expedition is the perfect fit for professionals who want a luxurious yet rugged SUV that suits both their lifestyle and Wisconsin’s unpredictable weather.
- Towing Heavy Loads for Lake Life: Whether it’s a boat on Pewaukee Lake, a camper for state park adventures, or a snowmobile trailer in winter, the Expedition’s strong towing capacity makes it a go-to for lake house owners and weekend adventurers.
Why Griffin Ford
Largest Selection in the State
Griffin Ford has dozens of the latest F-150s, Explorers and Broncos, along with the all-new Expedition on our lots. You don’t have to wait to test drive the vehicle that you want, it’s right here and ready to be driven off the lot.
60 Years of Finding Neighbors the Best Vehicles
For decades, Griffin Ford has served Brookfield and the wider Waukesha County with vehicles that fit every need. Locally-owned and based, we’re proud of our experienced staff and ability to find the right Ford trucks and SUVs, the ability to service them and our connections with the community including events and sponsorships.
The Most Experienced Sales and Service Staff
Our service center has more than 30 technicians, of whom three are masters-certified. We want to be your one-stop shop for vehicle ownership, from buying with the help of our long-time sales staff to service from the experts.
About Griffin Ford
Located conveniently in downtown Waukesha, Griffin Ford has been serving our neighbors for more than 60 years. Family-owned and operated since 1960, we strive to match prospective owners with the right trucks and SUVs that fit their needs and budget. With one of the largest collections of Ford cars, trucks and SUVs in the state on our lots, our knowledgeable sales staff can ensure that you find the best vehicle for you without having to special order. Combined with a service center led by the most experienced technicians in the state, Griffin Ford is your home for every stage of vehicle ownership.
The State’s Leading Service Center
While all dealerships have the vehicle make listed on the top of their service center, what goes on in the bays underneath is where Griffin Ford stands out compared to other dealerships, whether they be Ford or otherwise. With more than 30 technicians on staff, we can handle walk-in and scheduled appointments promptly and expertly.
Moreover, we have the most experienced staff technicians in the region. At a time when dealerships are lucky to have one master certified technician, Griffin has three available to oversee the most complex repairs. So whether you are looking for major autobody repairs after a deer hit or a scheduled oil change and tire rotation, our dealership ensures you get the highest quality results.
CPO and Pre-Owned Vehicles
We understand that many truck and SUV buyers have different budgets, but that doesn’t mean that the desire for quality is reduced. At Griffin Ford, we offer dozens of certified pre-owned vehicles under two distinct programs. Our Gold Certified vehicles are recent Ford models that have passed a stringent inspection and offer substantial warranty coverage. Blue Certified vehicles can come from any manufacturer and have also been inspected for potential issues among dozens of key sub-systems. They also come with a warranty and roadside assistance.
| Gold Certified Vehicles | |
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| Ford Models up to 6 years old and < 80,000 miles | |
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| Blue Certified Vehicles | |
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| Any Make and Model up to 10 years old and < 150,000 miles | |
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Find Your Fit at Griffin Ford
Griffin Ford staff look forward to finding you the right new or certified, pre-owned Ford vehicle for your needs. With dozens of F-150s, Explorers, Broncos and Expeditions on the lot, you can easily find the right match of style, features and performance for your needs. More importantly, when you come to Griffin, you can be sure that you’re dealing with local experts who understand the winter weather needs and leisure capabilities a Wisconsin family needs. So if you’re looking for the top Ford dealer in Brookfield, WI, drop by our Waukesha location just a short drive away or start by browsing our new vehicle inventory.
